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Made in the USA, from USA sourced materials.  Period!

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00 Black

Not just black.  Black as your ex's soul.

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03 Sun Gill

B.

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01 Baby Bass

Bright color, full of flake.

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04 Bubble Gum

Our take on the ol' hubba bubba--a little lighter than others.  

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02 Black Shad

Smokey dark top, lighter belly.

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05 Coney Bunny

This is one of those colors that pulls bites on pressured fish, or clear water situations

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06 California 420

Well, it works.  Dark on top, lighter green on the belly with lots of red flake to up'lite it up'. 

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07 Greenie

Bright color, full of flake.

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08 Junebug

Classic color everywhere in the country.  We don't skimp on the flake.

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09 Junebug Red

Sometimes its the red flake that turns them

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10 Morning Dawn

Bright color, full of flake.

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11 Okeechobee Magic

Smokey dark top, lighter belly.

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12 Pinfish

Not just black.  Black as your ex's soul.

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13 Pearl

Classic color and one of the most popular we produce.

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14 Pumpkin Seed

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15 Wiggler

Not just black.  Black as your ex's soul.

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16 Stinkbug

Classic color and one of the most popular we produce.

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17 Princess

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18 Red Shad

Not just black.  Black as your ex's soul.

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19 Salt N Peppa

Classic color and one of the most popular we produce.

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20 Silver Mullet

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21 Smokin Mullet

Not just black.  Black as your ex's soul.

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22 Krystal

Classic color and one of the most popular we produce.

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23 Boogerman

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24 Do Nuthin

Not just black.  Black as your ex's soul.

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25 Vampire

Classic color and one of the most popular we produce.

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26 Violet Moon

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27 Watermelon Red

Not just black.  Black as your ex's soul.

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28 Watermelon Seed

Classic color and one of the most popular we produce.

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29 Who Dat?

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30 Houdini

Not just black.  Black as your ex's soul.

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31Coffee Bean

Classic color and one of the most popular we produce.

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32 Golden Bream

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33 Ditch Pickle

Not just black.  Black as your ex's soul.

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34 Black Blue

Classic color and one of the most popular we produce.

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35 Bloody Shad

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36 Headwaters Craw

Not just black.  Black as your ex's soul.

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37 Coppernose

Classic color and one of the most popular we produce.

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38 Gold Member

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39 Camo Gill

Not just black.  Black as your ex's soul.

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40 God Father

Classic color and one of the most popular we produce.

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41 Gooseberry

Our plastics formulas are unique in the industry.  Because of our Small Batch technique of creating baits, we are able to utilizes a system of plastics that creates specific results for each bait design.  

Floating or sinking

The foundation of the system is formulating a plastic that will either float high in the water, one that will sink at an even rate or a formula that produces a sink rate somewhere in between.  Because the base material formula has the ability to float or sink, we aren't forced to include unnecessary additives to the baits. Less additives simply means a better quality bait overall.  You'll see the formulation for floating, sinking or moderate listed in the specifications of each bait.  

 

Toughness

Depending on the expected use of a particular bait, we have the ability to utilize a material that provides a variety of toughness.  From the softest flick-shake formula to the toughest redfish-ready formula, each toughness has a specific use.  

Our toughness scale goes from 1 to 5, with 1 being the most pliable and 5 being the toughest. 

The tougher a formulation is, the less damage is done to the lure by fish during the strike, or by toothy fish, or during re-rigging.   But a very tough bait will likely have less action. It's a give and take.

An extremely pliable (or soft) formula will allow the bait to have extraordinary action but will not have the life span of a tougher bait.   

We've developed formulas that provide the very best action while taking into account the toughness needed to keep on catching.  

A trick worm will likely draw more strikes with a more pliable formula of a 1 or 2.  A frog bait has less need for subtle action but sees a lot of potential damage so a toughness of 4 or 5 is a better choice.   Within that scale we've developed great formulas that produce the best action while still being as tough as possible.